The 2019 Subaru Love Promise Customer and Community Commitment Award

We've been nationally recognized for our dedication to our customers, our community, and the Subaru Love Promise.

We're honored to receive the 2019 Subaru Love Promise Customer and Community Commitment Award. This award nationally recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have also demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as the environment, community, health, education, and pets.

The 2019 Subaru Love Promise Customer and Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Bergstrom Subaru of Oshkosh dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Oshkosh Area Humane Society
United Way, Make-A-Wish
Susan G. Komen Drive for the Cure

 Subaru Love Promise Heart
The Subaru Love Promise - Community Commitment View Our Love Promise Pledge
The Subaru Love Promise - Community Commitment
The Subaru Love Promise - Customer Commitment

Love Promise Stories from Bergstrom Subaru of Oshkosh

Subaru and Bergstrom Subaru of Oshkosh believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Bergstrom Subaru Delivers Hope  –  Karen R

On Tuesday, July 23, 2019, Bergstrom Subaru and The Leukemia & Lymphoma Society (LLS) helped brightened patients days at the Vince Lombardi Cancer Clinic in Oshkosh, Wisconsin. Volunteers, Morgan, Tip and Dayton, joined the staff from Bergstrom and LLS to delivery 80 blankets to patients at the Aurora BayCare Vince Lombardi Cancer Clinic. The staff were thrilled to receive this generous donation through Subaru Loves to Care and were excited to distribute the blankets and care cards to patients in treatment. This is the 4th year Bergstrom has made this generous gift to patients in the Oshkosh community! We are truly grateful for their partnership in the cancer community.

Subaru Loves Learning  –  Steven H

What a wonderful surprise it was for our school to receive such an amazing gift from our local Subaru dealership. We received hundreds of books all geared toward learning more about science. These books are already being shared with our students in the classrooms and are having a positive impact on student learning. Our students and teachers greatly appreciate this wonderful gift. Our students will enjoy these books for years to come. We also received backpacks and student supplies together with all of the books that we were able to pass on to some of our students who truly needed them. Thanks again!

Bergstrom Helps Bring Comfort to Cancer Patients  –  Megan K

In the middle of a hot and sticky summer, Bergstrom Subaru partnered with the Leukemia and Lymphoma Society to bring relief to patients at Aurora Health Care’s Vince Lombardi Cancer Center in Oshkosh. This is the third year of this amazing partnership. Representatives from the Subaru of Oshkosh handed blankets and words of hope to the staff of the cancer center to be distributed to patients receiving treatment. In spite of the heat and humidity, those receiving treatments are often chilly and in need of comfort. The knowledge that there is such a compassionate partner in their community brings another sense of relief to the patients. We are incredibly lucky to be able to join Bergstrom Subaru in showing those who are facing the gauntlet of cancer treatment that there is a multitude of support behind them.

Bergstrom shares love and warmth to cancer center  –  Naomi G

The Leukemia & Lymphoma Society is honored to partner for a second time with Bergstrom Subaru for the month of June to bring hope and warmth to local cancer patient at Fox Valley Hematology & Oncology (FVHO) in Oshkosh, WI. Josh went above and beyond to personally deliver blankets to cancer patients sitting in the infusion room, the morning of the delivery. Karen and Sandy were extremely grateful for the blankets. Cathy, FVHO clinic manager said "Patients are loving the blankets! Thank you for this generous gift."

Subaru shares the Love with Rayne.  –  Kay P

This year the Neenah Animal Shelter was privileged to be selected as the local charity by the Bergstrom Subaru team for the Share the Love Event. Earlier this month we were presented with a check for over $12, 700.00. For a small shelter this was very important in supporting our "LifeFirst" Mission which states that no adoptable animal will be euthanized due to lack of space or funding. As a shelter we take in many older animals and often they come with medical problems as well. A great example of the work we do is Rayne, a 10 year old Malamute mix. She came to us with severe hair loss and infested with fleas. After the flea problem was treated and the hair loss continued, Rayne went through testing and was diagnosed with Cushings Disease. A treatment plan was put in place to find the correct dosage of medicine to treat her disease. After diligent treatment from a loving staff, Rayne's hair grew back in and she became a favorite with the staff and volunteers,. It took an extended stay at the shelter but Rayne is now in a loving home and enjoying life with human family and cat buddy. The support from our community, from Bergstrom Subaru of Oshkosh and most of all the generosity of the Subaru Company to fund this program makes a world of difference to our animals and the great families who get to adopt them. Thank you so much for supporting our shelter and our life saving mission.

Kidsafe  –  Grant K

Bergstrom Subaru, Oshkosh Police Department, and Operation Kidsafe came together to help keep kids safe! We had a station set up where kids could be finger printed and put into a national database.

Where Love Meets Hope  –  Grant K

At Bergstrom Subaru of Oshkosh we had an event where our staff teamed up with The Leukemia & Lymphoma Society and Fox Valley Hematology to spread hope and joy to children in the area battling cancer. Over the course of three weeks, our staff and guests filled out messages of hope to be displayed at Fox Valley Hematology in Oshkosh. In addition, we donated 20 boxes of blankets to keep them warm through their treatments while they fight cancer.

Kanga From Kenya...  –  Gail D

A guest bought a Subaru Crosstrek from our store in December. He really wanted the Hyper Blue and we were happy to get that for him. The guest went on a mission trip to Kenya prior to picking up his new Crosstrek. While in Kenya he bought a gift for Gail Dix, his sales consultant. The gift was a handmade scarf, or Kanga in the same color as their Crosstrek.

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